If the design is right, a good leaflet can also double up as a poster or an e-mailer; it’s a case of encapsulating your message in an eye-catching and appealing way, whilst using our understanding of your target market to ensure that any imagery, text, colours and graphics are appropriate to the audience.
The content can be a general awareness message about your home and the services and facilities which you offer, or it might be an invitation to an open day, a talk, or a special event.
Care homes have traditionally distributed leaflets and posters through local community / day care centres, surgeries etc, as well as handing them out to visitors. The good news is that not only does this still work, but the dramatic improvements in digital printing over the last few years has allowed small quantities to be printed cheaply!
Design, copywriting / editing of first leaflet and/or poster (assume single sided A5/A4), through to supply of print-ready artwork: £200
Adapt cost for each subsequent leaflet or poster, based on similar design: £50
Print, trimming and delivery in full colour, one side only, onto 120gsm silk paper:
200 x A5:£60
500 x A5:£95
1000 x A5:£130
10 x A4:£15
20 x A4:£20
* All guideline prices are exclusive of and subject to VAT (although many printed items are zero-rated for VAT), and are subject to receipt of final brief. Significant changes to the scope of the brief may incur additional charges, although it is our policy to always highlight any such charges before undertaking such work, so that our customers never receive any unexpected surprises when it comes to billing.
Prices do not include photography costs or the purchase of any royalty-free images which may be required.
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